LoadingLoadingLoadingLoadingماجستير التجارة الإلكترونية. 6 assessed courses, 1,800 notional hours, tuition-free.
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ماجستير التجارة الإلكترونية. MSc E-commerce at Imperial University in Cairo: 6 assessed courses, 180 credits and 1,800 notional learning hours, at 10 hours per credit. The hours on each course add up to that total. The award is fully online. There is no campus to attend. MSc E-commerce is taught as one award, not a list of unrelated modules. The published length is 4 Semesters (2 Years), and the credit total is 180. Students move from Audience and offer through Audience and offer; Channel plan; Message and creative; Measurement; Campaign file; Capstone: marketing file, and finish on Capstone: marketing file. Each course has a question, a method, and a submission. In this field, students apply the method of the subject to a defined problem and defend the result. Reading is a core text, a case or dataset, and a critique. The artefact a marker expects is a submission that shows the method, the evidence, and the limit of the claim. The award is built so that a graduate can do the following in practice: Produce a professional file in E-commerce Choose a method and write what the evidence cannot support Keep a record a third party can review Teaching assumes the student can read a source, attempt a problem before the seminar, and revise after feedback. Attendance at live seminars is part of the design. The capstone or final course must use the methods of the earlier courses; a project that ignores them does not pass. The pages for each course name the topics that are examined. Those topics are the syllabus. A brochure line is not a substitute for them.
Each credit is 10 notional learning hours. The courses add up to 180 credits and 1,800 hours.
Faculty spotlight
Imperial University in Cairo supervises the courses and the final assessed file. Supervision is assigned from the school that owns the award.
Study online
Online tuition is completely free. Study from anywhere in Egypt, the Arab region, and worldwide with full digital flexibility.
| Code | Course | Credits · hours |
|---|---|---|
| SL45B01 | Audience and offer Audience and offer (SL45B01) is a 30-credit course on MSc E-commerce, with 300 notional learning hours. By the end, students can apply the method of the subject to a defined problem and defend the result, using Audience and offer as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a core text, a case or dataset, and a critique. Seminar time is for the decision, not for reading the materials aloud. Assessment is a submission that shows the method, the evidence, and the limit of the claim. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 30 · 300 h |
| SKU5Q02 | Channel plan Channel plan (SKU5Q02) is a 30-credit course on MSc E-commerce, with 300 notional learning hours. By the end, students can apply the method of the subject to a defined problem and defend the result, using Channel plan as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a core text, a case or dataset, and a critique. Seminar time is for the decision, not for reading the materials aloud. Assessment is a submission that shows the method, the evidence, and the limit of the claim. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 30 · 300 h |
| SKK6403 | Message and creative Message and creative (SKK6403) is a 30-credit course on MSc E-commerce, with 300 notional learning hours. By the end, students can apply the method of the subject to a defined problem and defend the result, using Message and creative as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a core text, a case or dataset, and a critique. Seminar time is for the decision, not for reading the materials aloud. Assessment is a submission that shows the method, the evidence, and the limit of the claim. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 30 · 300 h |
| Code | Course | Credits · hours |
|---|---|---|
| SMI3C04 | Measurement Measurement (SMI3C04) is a 30-credit course on MSc E-commerce, with 300 notional learning hours. By the end, students can apply the method of the subject to a defined problem and defend the result, using Measurement as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a core text, a case or dataset, and a critique. Seminar time is for the decision, not for reading the materials aloud. Assessment is a submission that shows the method, the evidence, and the limit of the claim. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 30 · 300 h |
| SM83Q05 | Campaign file Campaign file (SM83Q05) is a 30-credit course on MSc E-commerce, with 300 notional learning hours. By the end, students can apply the method of the subject to a defined problem and defend the result, using Campaign file as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a core text, a case or dataset, and a critique. Seminar time is for the decision, not for reading the materials aloud. Assessment is a submission that shows the method, the evidence, and the limit of the claim. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 30 · 300 h |
| SLY4506 | Capstone: marketing file Capstone: marketing file (SLY4506) is a 30-credit course on MSc E-commerce, with 300 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Capstone: marketing file as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 30 · 300 h |
Modules are assessed through a published mix of coursework, applied projects, and examinations. Exam windows are announced in advance so students in other time zones are not forced into overnight sittings. Alternative arrangements are available where documented.
The published duration is 4 Semesters (2 Years). Teaching language: English. Actual time-to-complete depends on mode and any recognised prior learning.
You may study this award fully online from your country, or — where published — on campus at IUC. Online study does not require a student visa. Campus study may.
Degree tuition for this award is published as £0 / tuition-free on the online pathway. Examination or administrative fees may apply at checkout — never an annual tuition invoice. Check the Fees page for any extras.
Requirements are grouped on this page (academic, English, documents). Equivalent qualifications are considered. English may be waived after prior English-medium study.
Assessment is typically a mix of coursework, projects, and examinations. Doctoral awards include a thesis or dissertation and an oral examination. Details sit in the programme specification and module outlines.
Recognition of the award for local employment, professional licence, or ministry attestation is decided by your employer or regulator. Imperial University in Cairo publishes verification pages for certificates. We do not claim automatic equivalence in every country.
Start an application on this website. Progress is saved from the first step. Admissions: admissions@iucairo.co.uk.
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